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Upcoming talks

EUCtech Denmark Closing Keynote - The Future of Work in an AI-Native World — Billund, Denmark, 22 May 2025

Citrix CONNECT London: Opening Keynote — London, 16-17 June 2025

MAICON 2025 - AI at Work: The Employees' Revolution? — Cleveland, Ohio, 14-16 Oct 2025

My latest posts & videos

This is where I keep track of the things I’ve been up to lately—talks I’ve given, blog posts I’ve written, podcast appearances, and other moments worth sharing.

Blog Post LinkedIn Post Speech (video available) Speech (not recorded) Podcast Guest


Your CEO just sent a company-wide “AI-First” memo. Now what? — 19 May 2025

The desktop has dissolved. Now where does work live in 2025? — 1 May 2025

Citrix Partner CONNECT Munich: Citrix, AI, and the Future of Work — Munich, Germany, 30 June 2025

Citrix CONNECT Munich: Opening Keynote — Munich, Germany, 29 June 2025

What does “AI” mean at Citrix? — 21 Apr 2025

Making sense of AI in the workplace: A starting point for leaders — 14 Apr 2025

The first BriForum conference was 20 years ago today! — 11 Apr 2025

Why I joined Citrix and what I’m excited about — 7 Apr 2025

I just joined Citrix! — 18 Feb 2025

The 2025 AI Revolution: Predictions & Impact — The Impact of AI: Explored, 17 Dec 2024

The Evolution and Future of End User Computing — London EUC Forum Keynote, 26 Nov 2024

EUC World Chat with Brian Madden — From EUC World: Independence, 20 Nov 2024

EUC World Independence 2024: A huge success! — 24 Oct 2024

EUC Past, Present, & Future — EUC World: Independence Opening Keynote, 22 Oct 2024

Ignore that Goldman Sachs report questioning AI’s value. It doesn’t impact what’s happening in your workplace today. — 22 July 2024

Firing employees for simulated keyboard activity highlights the dangers of perverse incentives — 2 July 2024

I’ve been using Copilot for Office for months. Here’s how it works and what it can do today. — 25 June 2024

Apple Intelligence is the beginning of a slippery slope that all companies need to understand today — 18 June 2024

AI Screen Recorders + VDI: The ultimate secure, compliant, & powerful desktop? — 13 June 2024

A New Era of Workplace AI — The Impact of AI: Explored, 6 June 2024

Microsoft Recall: An analysis of the issues & prediction of the evolution of the AI workplace — 28 May 2024

Why the enterprise desktop still matters in 2024. (Hint: it’s not about apps or AI PCs.) — 22 May 2024

The AI train is leaving the station, and I feel like I missed it! — Dutch VMUG UserCon, Apr 2024

The Parisian Chronicles: Brian Madden’s Story — Let’s Talk Shop Podcast, 19 March 2024

The Consumerization of IT roars back, and this time they have AI! — 15 August 2023

How much "help" did AI provide? We should all disclose this. — 26 June 2023

Older things I still love

20 years ago today, I self-published my first book! — Jan 2022

A Eulogy for BrianMadden.com — 16 June 2020

Want to give better presentations? Read these two books — 6 March 2019

EUC: Past, Present, & Future — vEUC TechCon 2018 Closing Keynote

Is VDI Dead? VMworld 2018 — VMworld 2018